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Why Signs Are Important? The Importance Of A Good Local Sign Company

Posted by Jordan Powell on Mar 29, 2017, 8:27:09 PM
Jordan Powell
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Did you know your local sign company may be as vital to your success in your business as any other piece of marketing you do? Without a sign you are essentially alienating yourselves from so many potential consumers. Without a sign you are fishing in a pond with fish stocked at just 40% capacity. This is while your competitors are more likely fishing in the pond with 100% capacity.sign-stats.jpg
  • 76 percent of American consumers enter a store they have never visited before based on its signs. (FedEx)
  • 68 percent of American consumers have actually purchased a product or service because a sign caught their eye. (FedEx)
  • 68 percent of consumers believe a store’s signage is reflective of the quality of its products or services (FedEx)
  • 52 percent of consumers say they are less willing to enter a store with misspelled or poorly-made signs. (FedEx)
  • 60 percent of consumers say the absence of a sign deters them from entering a store. (FedEx)

Need Signage? What should you look for in a good local sign company anyways? This article shares things to consider before choosing a sign company.  

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Topics: Insider, sign company, Tips