A wrap is a large graphic decal that is "wrapped" over the entire or majority of a vehicle. The vinyl is usually printed on with custom business information and branding and covered with a protective laminate on top.
Truck wraps and vehicle graphics are becoming one of the most effective ways to market your business or organization. It provides a simple solution that simply cuts through the noise that many other forms of marketing just simple can't provide. It provides you with a mouthpiece that is effective and always moving. This is a great article that compares the effectiveness of a vehicle wrap to alternative forms of marketing and advertising.
A vehicle wrap will last an average of 5-7 years but can last in some cases for the entire life of a vehicle. We recommend these 4 tips for vehicle wrap maintenance, in order get the most longevity out of your wrap.
The cost of a vehicle wrap can vary quite a bit depending upon the size of the vehicle, turnaround time, size of the wrap (full, or partial), and the complexity of the install. The important thing to note is that a quality local sign company should be able to provide with effective vehicle graphics regardless of your budget. With that being said a full wrap with cost on average between $2,000 - 3,000. Here is an excellent article that breaks down these numbers even farther and compares the cost of a vehicle wrap to alternative methods of marketing.
The vinyl on a car wrap is actually very easy to remove without causing any damage to your vehicle's paint. It can be removed by yourself but it is much easier with the help of a few friendly tools and by the assistance of your local sign company.
Wraps are designed using digital computer software (such as Photoshop, Illustrator, Flexi Sign, etc). The design is then blown up to fit the measurements of the specific vehicle and then printed on a large format printer. The large format printer uses custom wrapping material expands and contracts to heat to allow for the various curves, ridges and grooves on a vehicle.
The environment for wrapping a vehicle is essential. Wrapping should be done in a low humidity, clean room, close the the temperature of your house. Wrapping in extreme cold, heat, or high humidity may drastically effect the install.
We hope that this blog helped answer any questions you might have about vehicle wraps. Contact us today for more information about vehicle wraps and vehicle wrap stats.